IDX / MLS Integration (WordPress • Real Estate)
Want live listings that actually convert? I connect your WordPress site to IDX/MLS so properties, photos, and prices update on their own clean design, fast search, and zero busywork. Built for agents, teams, and brokerages.
What’s included
IDX/MLS Connection & Setup
(RESO Web API/RETS via approved vendors)
Search & Map UI
(draw-on-map, filters: beds, baths, price, DOM, type)
Single Listing Templates
(“Just Listed,” price ranges, saved filters)
Compliance
(broker attribution, MLS disclaimers, fair-housing badges)
Lead Capture
(save search, favorites, tour request, valuation, soft gates)
CRM & Email
(tags, UTM/source, auto-responders; Zapier/Make if needed)
SEO Foundations
(indexable pages, clean slugs, canonicals, listing schema)
Performance
(lazy images, WebP, CDN-ready, Core Web Vitals tuning)
WordPress stacks I support: Elementor, Bricks, and Gutenberg.
Real-estate themes/plugins I know well: Houzez, RealHomes, WPL/Realtyna, Estatik, MyHome, Showcase IDX, IDX Broker, Realtyna, etc.
How It Works (simple & safe)
- Discovery + MLS Access confirms your board/vendor, goals, and rules.
- Connect + Configure fields, disclaimers, lead routing, and GA4 events.
- QA + Compliance test searches, forms, mobile, and MLS display rules.
- Launch + Handover go live, quick training, short video walkthroughs.
Built-In Safeguards (for SEO & speed)
- Canonicals & noindex on infinite search results; index area + SLPs.
- Off-market handling (status sync, soft-404, related listings).
- URL strategy to protect rankings if you ever switch IDX vendors.
- Image + script discipline (lazy load, defer, CDN) to keep CWV green.
Real-Estate Problems I Prevent
Broken IDX sync • empty galleries • slow map search • duplicate city/area pages • spam leads • tracking not firing on calls/forms • messy slugs after migration.
Frequently asked question
Most boards allow RESO/RETS via major IDX vendors. I’ll verify yours in kickoff.
An on-site (subdirectory) structure is best for SEO; I’ll follow vendor rules and propose the cleanest option.
No templates are optimized for CWV (LCP/CLS/INP), with caching and CDN ready.
Yep, GA4 events + UTM tags, so every lead source is visible.