Theme Customization
Already have a theme you like, but it doesn’t quite fit your brand or real-estate workflow? I customize WordPress themes (Hello, Astra, GeneratePress, Houzez, RealHomes, WPL/Realtyna, Estatik, MyHome) so your site looks premium, loads fast, and works perfectly with IDX/MLS and lead capture.
What’s included
Brand Setup
colors, typography, buttons, spacing, icon set, dark/light states
Header/Footer Builder
sticky nav, mega menu for areas, mobile bottom bar with CTAs
Template Tweaks
blog, single, archive, 404, search results, pagination
Real-Estate Blocks
listing cards, grids/carousels, area hubs, agent/team sections
IDX/MLS-Friendly Layouts
Search bars, map blocks, single-listing templates (no iFrames)
Form & CRM Routing
valuation/tour forms → email/CRM with UTM tagging.
Microcopy & UI Polish
button labels, empty/error states, tooltips where useful
Performance Pass
image sizing/WebP, lazy load, CSS/JS hygiene, CWV tuning
Real-estate specifics, I tailor
Neighborhood pages
with “Just Listed,” price bands, FAQs, and map
Listing templates (SLP)
with badges (New/Reduced/Open House), features, and similar homes
Lead CTAs
everywhere (Schedule Tour, Get Home Value, Call/WhatsApp)
Broker compliance & schema
(RealEstateAgent/ Organization/ LocalBusiness , Listing)
How it works
- Audit & Plan review theme limits, plugins, performance.
- Design Map defines components and states in Figma.
- Implement Theme Builder templates, global styles.
- Wire Up forms, CRM, GA4 events, Search Console cues.
- Polish & Launch speed checks, accessibility, schema, final QA + handover videos.
Built-in safeguards
- Minimal plugins; no kitchen-sink add-ons that slow you down
- Clean DOM and reusable components to keep edits simple
- Indexable listing/area pages; canonicals/noindex discipline on search results
- URL hygiene so future theme or IDX changes don’t break rankings
- Mobile-first spacing and LCP-safe hero patterns (no heavy sliders)
Problems I prevent/fix
Generic look & feel • slow page builders • broken mobile menus • messy listing cards • duplicate city pages • untracked forms • CLS jumps • widget bloat • hard-to-edit sections.
Frequently asked question
Yes, Hello, Astra, GeneratePress, Houzez, RealHomes, WPL/Realtyna, Estatik, and more.
Read-only WordPress + hosting/Analytics/Search Console helps. I can start with less.
Absolutely, I adapt layouts around your vendor’s modules, keeping pages indexable.
You can implement internally, or I can handle fixes your call.

